Branding Asia
Articles and monthly columns on branding in Asia. Includes brand news and exclusive searches to article databases.
BrandWatch
A model that enables any organization to control value and profitability of their brands.
BuildingBrands Limited
Offers articles and newsletters on marketing, branding, communications and related skills.
Chaoticroots
Sample items and discussion area related to institutional branding around urban street culture. Moderated by the staff of Howe Creative agency.
10 Commandments of Power Positioning
Marketing strategies for creating an endless stream of new, repeat and referral business.
High Intensity Marketing
Book providing executives with a managerially relevant framework, and strategic perspectives on marketing and brand positioning.
Hourglass Positioning Method
Brand and product positioning method developed by Mark E. Smith, positioning consultant.
Inkwell Promotions
Marketing and promotional services in merchandise and image coordination.
Market Positioning
A slide show that defines the various terms commonly associated with marketing, including market positioning.
The Naming Newsletter
A quarterly electronic newsletter on the strategies and tactics of naming. Contains many articles, clearly indexed and easily downloaded.
The Naming Workshop
Concentrated one-day program designed to generate naming possibilities for any product, service or company.
New Products Workshop
Positioning and repositioning of existing brands.
Poole-Adamson Research
Market research information on brand positioning. Provides a research-based newsletter.
Positioning Resources
A collection of articles and other resources on market positioning.
Social Marketing
A short free course in social marketing and market positioning.
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